Unify Dynamics

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Unify Dynamics

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About Us

 

Unify Dynamics is on a mission to collapse the distance between data and decision-making. Founded in 2020 by enterprise-software veterans, we built a provider-agnostic platform that unifies CRM, cloud, and AI so organizations can deliver smarter customer experiences without vendor lock-in.

What we do

  • Connect every system—Dynamics 365, Salesforce, SAP, custom apps—into a live customer graph.
     
  • Enrich that data with built-in AI for real-time predictions, next-best-actions, and automated workflows.
     
  • Empower teams in government and enterprise—172+ state departments, Fortune 500 brands, fast-growing SaaS firms—to act on a single source of truth, no matter where their data lives.
     

Why it matters
Fragmented tools slow innovation. Our cross-cloud, security-first architecture lets you shift clouds, scale workloads, and roll out AI agents without ever rebuilding the plumbing—freeing your people to focus on customer value, not integrations.

Our promise
Clarity over complexity. Freedom over lock-in. Intelligence over guesswork. Let’s unify your data—and your growth.

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Frequently Asked Questions

Please contact us if you cannot find an answer to your question.

 

Unified CRM (Customer Relationship Management) is a software solution that provides a comprehensive, single view of all customer interactions across multiple channels and touchpoints. The goal of a Unified CRM is to create a 360-degree view of the customer, enabling businesses to better understand their customers and provide personalized, efficient service.

A Unified CRM system typically integrates data from various sources, such as sales, marketing, and customer service, and stores it in a single database. This allows businesses to access a complete record of customer interactions, preferences, and behavior, and use this data to deliver more personalized and targeted marketing and sales campaigns.

Some of the key benefits of a Unified CRM system include:

  1. Improved customer experience: A Unified CRM system enables businesses to deliver a more personalized and efficient service to customers, which can lead to increased satisfaction and loyalty.
  2. Increased efficiency: By integrating data from multiple sources into a single database, a Unified CRM system can help businesses streamline their workflows and improve productivity.
  3. Better insights: A Unified CRM system can provide businesses with a comprehensive view of customer data, enabling them to gain insights into customer behavior, preferences, and needs.
  4. Improved collaboration: A Unified CRM system can help different departments within a business, such as sales, marketing, and customer service, work together more effectively by sharing customer data and insights.

Overall, a Unified CRM system is a powerful tool for businesses looking to improve their customer experience, streamline their workflows, and gain better insights into their customers.


 

Unified AI (Artificial Intelligence) refers to an approach in which multiple AI technologies and capabilities are integrated into a single, unified system. The goal of Unified AI is to provide a comprehensive, end-to-end AI solution that can address a wide range of business challenges and use cases.

Unified AI can be achieved by combining different types of AI technologies, such as machine learning, natural language processing, computer vision, and robotics, into a single, cohesive platform. By doing so, businesses can benefit from a range of AI capabilities that work seamlessly together, enabling them to solve complex problems and deliver more efficient and effective services.

Some of the key benefits of Unified AI include:

  1. Improved efficiency: By integrating multiple AI technologies into a single platform, businesses can streamline their AI workflows and reduce the time and resources required to implement AI solutions.
  2. Comprehensive AI capabilities: Unified AI provides businesses with a range of AI capabilities that can be applied to different use cases and challenges, enabling them to address a wide range of business needs.
  3. Better performance: Unified AI can leverage the strengths of different AI technologies to deliver better performance and accuracy, especially when dealing with complex and diverse data sets.
  4. Simplified deployment and management: Unified AI platforms provide a single point of control for managing and deploying AI solutions, making it easier for businesses to scale their AI capabilities.

Overall, Unified AI is a powerful approach that enables businesses to leverage the full range of AI capabilities to solve complex problems, improve efficiency, and gain a competitive advantage.


 

Unified data refers to a concept in which data from multiple sources is integrated and managed in a single, unified system. The goal of unified data is to provide a comprehensive view of all data assets, regardless of where they come from or how they are stored.

Unified data can be achieved by integrating data from different sources, such as databases, applications, and APIs, into a single, unified platform. By doing so, businesses can create a single source of truth for all their data, which can be used to inform decision-making, gain insights, and improve efficiency.

Some of the key benefits of unified data include:

  1. Improved data quality: By integrating data from different sources, businesses can identify and eliminate data inconsistencies, errors, and redundancies, resulting in improved data quality.
  2. Comprehensive data insights: Unified data provides businesses with a comprehensive view of their data assets, enabling them to gain insights into customer behavior, business performance, and other critical metrics.
  3. Increased efficiency: Unified data can help businesses streamline their data management workflows and reduce the time and resources required to access, manage, and analyze data.
  4. Enhanced decision-making: Unified data enables businesses to make data-driven decisions based on a complete and accurate view of all their data assets.

Overall, unified data is a powerful concept that can help businesses improve data quality, gain comprehensive insights, and make more informed decisions. By integrating data from different sources into a single, unified platform, businesses can unlock the full potential of their data assets and gain a competitive advantage.


 

Unified cloud refers to a concept in which multiple cloud computing services and capabilities are integrated into a single, unified system. The goal of unified cloud is to provide a comprehensive, end-to-end cloud solution that can address a wide range of business challenges and use cases.

Unified cloud can be achieved by integrating different cloud services, such as Infrastructure-as-a-Service (IaaS), Platform-as-a-Service (PaaS), and Software-as-a-Service (SaaS), into a single, cohesive platform. By doing so, businesses can benefit from a range of cloud capabilities that work seamlessly together, enabling them to solve complex problems and deliver more efficient and effective services.

Some of the key benefits of unified cloud include:

  1. Increased flexibility: Unified cloud provides businesses with the flexibility to choose the cloud services that best meet their needs, and integrate them into a single, unified platform.
  2. Better performance: Unified cloud can leverage the strengths of different cloud services to deliver better performance, scalability, and reliability.
  3. Simplified management: Unified cloud provides a single point of control for managing and deploying cloud services, making it easier for businesses to scale their cloud capabilities and manage their infrastructure.
  4. Improved security: Unified cloud can provide better security and compliance controls, by enabling businesses to centralize their security policies and implement consistent security measures across all cloud services.

Overall, unified cloud is a powerful approach that enables businesses to leverage the full range of cloud capabilities to solve complex problems, improve efficiency, and gain a competitive advantage. By integrating different cloud services into a single, unified platform, businesses can optimize their cloud infrastructure and achieve greater agility and flexibility in their operations.



 

Unified reporting refers to a concept in which data from multiple sources is integrated and presented in a single, unified report or dashboard. The goal of unified reporting is to provide a comprehensive view of data assets, regardless of where they come from or how they are stored.

Unified reporting can be achieved by integrating data from different sources, such as databases, applications, and APIs, into a single, unified reporting platform. By doing so, businesses can create a single source of truth for all their data, which can be used to inform decision-making, gain insights, and improve efficiency.

Some of the key benefits of unified reporting include:

  1. Improved data quality: By integrating data from different sources, businesses can identify and eliminate data inconsistencies, errors, and redundancies, resulting in improved data quality.
  2. Comprehensive reporting: Unified reporting provides businesses with a comprehensive view of their data assets, enabling them to gain insights into customer behavior, business performance, and other critical metrics.
  3. Increased efficiency: Unified reporting can help businesses streamline their reporting workflows and reduce the time and resources required to access, manage, and analyze data.
  4. Enhanced decision-making: Unified reporting enables businesses to make data-driven decisions based on a complete and accurate view of all their data assets.

Overall, unified reporting is a powerful concept that can help businesses improve data quality, gain comprehensive insights, and make more informed decisions. By integrating data from different sources into a single, unified reporting platform, businesses can optimize their reporting processes and achieve greater efficiency and effectiveness in their operations.


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